DefenX Client Outreach (Spring 2026)
- Objective
- Planning a two-year outreach strategy to scale a school-safety startup nationally
- Impact
- Gives DefenX a two-year outreach plan with a target list and sales playbook for taking its school-safety product to customers nationally, alongside the financial plan we built for the same client.
- Skills
- Go-to-market strategy
- Market research
- Regulatory research
- Sales playbook design